Mobile Shopping Summit 2014 (past event)
October 06 - 08, 2014
Wigwam, Litchfield Park, AZ
1-888-482-6012
Mike Pitone
Sr Mgr, Product Management & User Experience
Urban Outfitters Inc
Check out the incredible speaker line-up to see who will be joining Mike.
Download The Latest AgendaDay 1
Tuesday, June 10th, 2014
14:35 Panel: Looking Beyond Base Level Key Performance Indicators To Maximize Long Term Mobile Investment
• Understanding the trend towards rethinking KPIs outside of Traffic, Revenue & Conversion
• How to weigh these new KPIs based on form factor and measure them accurately
• How to optimize for long term engagement rather than optimize for short term revenue
Day 2
Thursday, July 10th, 2014
15:00 Panel: Furthering Our Commitment To Responsive Design In 2015 And Beyond
•Now that many of us have initiated a responsive design program, learn of the early pain points that have been commonly encountered
•For early adopters- changing existing infrastructure to fully accommodate responsive and gaining buy in from your digital teams
•For those yet to implement- How to evaluate whether or not responsive is the right move for your brand