Melody Adhami

COO
Plastic Mobile

Follow her @MelodyAdhami

Check out the incredible speaker line-up to see who will be joining Melody.

Day 1

Tuesday, June 10th, 2014

Small Group Chats

*Join two groups for 30mins each for the best conversations you’ll have all year!

1)Driving Engagement To Maximize Conversion

Mike Molitor, SVP, eCommerce, Kohl’s

2)Examining Unique Mobile Site Performance Metrics

Jeremy Britton, Director, Design Strategy, Zazzle

Melissa Boucher, UX Designer, Zazzle

3)A 360-Degree Approach To Mobile eCommerce Strategies

John Montgomery, SVP Project Delivery, Applause

4)Anticipating The Next Generation By Focusing Innovation On The ‘Mobile-Born’ Demographic

Christina Augustine, Head of Mobile, BloomReach

5)Stop Your Mobile Marketing: It's About the Context Not the Channel

Dan Gesser, Worldwide Sales Leader, IBM Mobile Customer Engagement, IBM

Joshua Schiffman, Product Director, IBM Mobile Customer Engagement, IBM

6)Leveraging Mobile Technology To Drive Loyalty In-Store

Melody Adhami, President & COO, Plastic Mobile

7) Mobile Commerce, The Instore Transaction & The World Beyond Mobile Payments
Robert Sprogis

Space Available To Participate- Contact CSilverman@WBResearch.com

Thursday, July 10th, 2014