Josh Van Tonder

Director Product Marketing
Crittercism

Follow Him @joshvt

Check out the incredible speaker line-up to see who will be joining Josh.

Day 1

Tuesday, June 10th, 2014

• Understanding the trend towards rethinking KPIs outside of Traffic, Revenue & Conversion

• How to weigh these new KPIs based on form factor and measure them accurately

• How to optimize for long term engagement rather than optimize for short term revenue

Thursday, July 10th, 2014

Small Group Chats:

*Join two groups for 30mins each for the best conversations you’ll have all year!

1) Serving Up An Optimized Experience Across All Screens

Sara Livingston, Director Marketing, WeatherFX at Weather Co

2) WeatherFX: The Surprising Ways Weather Affects What Consumers Do, Where They Go, What They Buy & Why

Sara Livingston, Director, Marketer Solutions- WeatherFX, The Weather Channel

3) Utilizing Partnerships To Build A Broader Customer Base And Share Resource Level Of Your App Investment

Jason Antony, AVP, Digital Engagement, Viceroy Hotel Group

4) Overcoming Security Concerns To Ensure Customer Comfort In Making A Secure Mobile Purchase

Marria Rhodriquez, AVP & Digital Product Manager, Wells Fargo

5) Why Mobile Deals Are Driving InStore Dollars

Michael Georgoff, VP, New Products, RetailMeNot

6) Developing Meaningful Interaction Through Push Notification

Shiv Agarwal, Product Manager, Mobile, Staples

7) A Formula for High Performing, Highly Profitable 5 Star Apps

Josh van Tonder, Director of Product Marketing, Crittercism

Space Available To Participate